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“Ragnarok: The New World” Takes Asia by Storm, Sweeping the #1 Spot on Charts Across Multiple Countries

BANGKOK, THAILAND, July 24, 2026 — A brand-new fever phenomenon has arrived. Ragnarok: The New World has topped the #1 spot on the free game charts across multiple countries, since pre-download opened on July 15 and the game officially launched across Southeast Asia on July 16. The momentum has been further ignited by an army of over 100 top-tier and mid-tier streamers across the region, who have gone live to give audiences an up-close look at the charm of the open-world RO mobile experience — from the streets of Prontera to the game’s many dungeon maps. The livestreams drew overwhelming popularity, quickly turning the game’s content into a viral sensation dominating every major social media platform, with waves of new players pouring into the world of adventure.

To celebrate the grand launch in style, the game is going all-in with reward giveaways to welcome adventurers into the new world — no holding back! Simply logging in grants instant access to the pre-registration milestone rewards, with the fun continuing through the 7-Day Check-In event — where a daily login earns a Magic Card Book, a Kind Pet Tag, and plenty of other rewards. And that’s not all — the Poring Cruise is sailing through Bangkok! From July 18 to 19, the ship sailed along the Chao Phraya River, bringing adventurers from both riverbanks together in real life to celebrate the game’s launch as one community.

On top of that, a limited-time event lets gamers unlock vibrant national costume fashion sets to show off, while dedicated grinders won’t want to miss the “Blessing Buff” granted for logging in daily — doubling guild mission rewards. And for anyone eyeing fashion item sets, the red-hot package price-slash event is still running, offering unbeatable value.

That’s not all — the team has also announced the most significant tournament in RO history: the “Legend Cup”, designed exclusively for all RO players. It debuts a first-ever parallel competition system, featuring both a fairness-focused team battle and a blazing-hot Guild War showdown — with a total prize pool exceeding USD 1 million and a special uncapped revenue-sharing system, setting a new record and raising the bar for competitive gaming.

Beyond in-game activities, Ragnarok: The New World continues to add color through its collaboration with Bearhouse, Thailand’s renowned bubble tea brand. The collaboration campaign runs from July 10 to August 10, featuring a special menu set of 5,000 units created exclusively for adventurers. At the recent Carnival festival, Bearhouse made a show-stopping appearance that drew over 2,000 adventurers to check in and share the exclusive experience together.

The Southeast Asia launch of Ragnarok: The New World marks the beginning of a new adventure that has been met with an overwhelming reception — and even more thrilling content, special events, and challenges are on the way. Players can step into the world of adventure today, set forth on a new journey across the open world of Ragnarok, and share in an epic experience together with adventurers from all across the region.

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